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NEVADA WIER

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NEVADA WIER

Brand Ambassador NEVADA WIER

Nevada is a photographer specializing in documenting the remote corners and cultures of the world. She is recognized for her creative and intimate approach to people, as well as her intriguing Infrared images. She has been published in numerous national and international publications, including: National Geographic Magazine, National Geographic Traveler, GEO, Outdoor Photographer, Outside, and Smithsonian. Her fine-art prints are featured in numerous public and private collections. Nevada is a well-known keynote speaker, workshop and seminar instructor. Photo District News named Nevada one of America’s best photography workshop teachers (2010). Nevada’s books include are The Land of Nine Dragons – Vietnam Today (Abbeville Press), winner of the Lowell Thomas Best Travel Book of 1992 award, and Adventure Travel Photography (Amphoto). Nevada has been featured in many television productions such as: National Geographic Explorer, National Geographic Through the Lens, and Canon Photo Safaris.

Why is color management important to your workflow?

I make my own fine-art prints. It is important to me to have consistent color from my monitor to my printer and to my viewing booth. Additionally it is essential to know that when I send out images to clients, for social media or to friends that the color is conforming to ICC standards.

What would you say is your greatest achievement to this day?

In life in general: Being able to make a living doing what I love most, travel and photography. I feel very fortunate that I found a way to fulfill my dream of traveling the world, exploring new cultures, and communicating my passion to others.

What is an interesting fact about yourself?

In 1978, I spent 3 1/2 months on a tortora reed boat sailing/rowing around Titicaca in Bolivia and Peru. A dubious honor.

What is a top tip for people who aspire to do what you do?

Photographic professionals have something else besides great talent and business sense, they have what I call “the tenacity quotient”. They want to be a photographer; they live to be a photographer, and they will die being a photographer.
There is no pathway in the field of photography with signposts, hints, or Get Out of Jail Free cards. It is like being dropped blindfolded in the middle of Alaska and being told to find your way to Seattle. Someone who wants to be a photographer will find a way to make a living in this convoluted, underpaid field. And, that is what it takes to be one. No one can tell you how. Each photographer finds a different route to becoming established and solvent. You must figure it out on your own. All the photographers I know have done this.

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